Go with HB! It's one thing to have a superior product that I believe Lowrance has, but it another for them to stand behind it. I agree with wb about them having better sonar performance and maybe better GPS, but I think HB is working diligently to match that performance. With the new updates coming, the problems with the GPS refresh rates should be much improved. I do think that HB listens more to their customers and improves on what they demand, too. Only time will tell if they keep doing so. Plus, as long as I have Joby from HB on the board, I will always have someone to gripe to. Never saw a support person on here from Lowrance.