Watch Berkley's website for coupons.Typically around here Walmart usually has the most reliable stock and typically the cheapest price.However...just my observation over the last ten years or so. The price is much higher and specials are fewerer and farther between.Also much more likely to find them sold out. I attribute it to people just learning how effective they are. Academy here doesn't always have them. Coupons and sale price are the way to go when it happens.