saw the article in the Clarion Ledger and seeing as i BROKE my favorire pole sunday, Got to get a new one. NEVER put your pole in the back of your truck near the cooler. Sucker broke in half on me. 10 foot B & M and man I loved that pole. They have the new poles now with a 12 footer weighing in at a whopping 4.75 ounces. Thew 10 footer weighgs only 4 oz and the 11 in 4.4 oz. May have to pick up a couple of them hehe